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1 private label customer
торг. торговец [дистрибьютор\] с собственной торговой маркой* (торговец, продающий товар производителя под своей торговой маркой)See:Англо-русский экономический словарь > private label customer
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2 private-label customer
Универсальный англо-русский словарь > private-label customer
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3 private label
1) марк. собственная [частная\] товарная марка* (товарная марка торгового предприятия, а не производителя)Syn:See:2) общ. этикетка (ярлык на товаре, экспонате или ином предмете с указанием названия, цены и т. п.)Syn:See:* * ** * * -
4 customer
сущ.1) марк. = consumer 1),ATTRIBUTES: average 2. 2), commercial 1. 1), core 2. 1), current 2. 2), dependable 2. 2), direct 1. 3), distant 1. 1), end 1. 1), external 1. 3), final 1. 3), industrial 1. 1), internal 1. 3), key 2. 1), loyal 1. 1), major 1. 2), potential 2. 1), profitable 1. 1), prospective 2. 2), regular 1. 2), repeat 3. 2), target 3. 2)
foreign ( international) customer — зарубежный клиент, международный клиент
customer-oriented approach — подход, ориентированный на потребителя
customer-oriented pricing — ценообразование, ориентированное на потребителя
Her best customer of wine, olive oil and tobacco was Germany. — Ее лучшим покупателем вина, оливкового масла и табака была Германия.
vendor’s customer — клиент продавца
cash-cow customer — "дойный" клиент
credit card customer — клиент, расплачивающийся кредитной картой
to lose a customer — потерять клиента [покупателя\]
to service [to serve\] customers — обслуживать покупателей [клиентов\]
Ant:higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theorySee:advertising customer, average customer, business customer, cash customer, charge-account customer, cloning customers, commercial customer, core customer, credit customer, current customer, defaulting customer, dependable customer, direct customer, distant customer, end customer, established customer, exacting customer, external customer, final customer, first time customer, first-class customer, government customer, higher-priority customer 2), high-priority customer, impatient customer, industrial customer, institutional customer, internal customer, key customer, long-standing customer, lost customer, loyal customer, major customer, manufacturer's customer, marginal customer, minor customer, non-preferred customer, patient customer, potential customer, preferential customer, preferred customer, premium customer, primary customer, private label customer, profitable customer, prospective customer, registered customer, regular customer, repeat customer, residential customer, retail customer, return customer, secondary customer, separate customer, target customer, ultimate customer, wholesale customer, would-be customer, customer acceptance, customer account, customer accounting, customer advice, customer affairs, customer appeal, customer attitude, customer base, customer behaviour, customer benefit, customer bias, customer category, customer cloning, customer coalition, customer complaint, customer confusion, customer conviction, customer data, customer delight, customer demand, customer departmentalization, customer discrimination, customer dissatisfaction, customer engineer, customer environment, customer evaluation, customer excellence, customer feedback, customer file, customer flow, customer goodwill, customer group, customer information, customer inquiry, customer involvement, customer journal, customer knowledge, customer ledger, customer list, customer location, customer loop 2), customer loyalty, customer management, customer market, customer mix, customer perception, customer perspective, customer preferences, customer profile, customer profitability analysis, customer quality, customer rate, customer relations, customer relationships, customer research, customer response time, customer retention, customer satisfaction, customer segment, customer service, customer size, customer specialization, customer support, customer survey, customer targeting, customer transaction, customer value, customer's account, customer's man, customer's needs, customer's specifications, customers cloning, customers flow 1) create customers, support customers, class of customer, assignment of customers, at the customer's option, business to customer, business-to-customer, circle of customers, class of customer, cloning of customers, customer in service, customer of long standing, know your customer, receivables from customers, voice of the customer, American Customer Satisfaction Index, customer assurance program, customer buying process, customer credit risk, customer financing risk, customer holdover effect, customer's loan consent, customer's net debit balance, Healthcare Customer Service Associate, Know Your Customer Rule2) ТМО клиент, абонент, объект (люди, блоки данных, задания, требования, процессы, сообщения, программы, вызовы, стоящие в очереди на обслуживание к компонентам системы обслуживания; напр., касса, узел коммутации, процессор, программа)See:higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theory
* * *
клиент: лицо, которое приобретает товары или услуги, берет что-либо в аренду (особенно на регулярной основе).* * *. . Словарь экономических терминов .* * *покупатель; заказчик -
5 store brand
марк. марка розничной [торговой\] сети, марка продавца [дилера, дистрибьютора, посредника\], магазинная марка (товарная марка торгового предприятия, а не производителя)Syn:own-label brand, private label, house brand, private brand, dealer brand, own brand, own label, distributor's brand, middleman brandSee:
* * *
товары, которые носят название ("брэнд") сети магазинов, в отличие от "брэнда" производителя; обычно это товары типа кофе, консервов, шампуней и т. д. -
6 symbiotic marketing
марк. симбиозный маркетинг*а) (маркетинговая деятельность, заключающаяся в продаже производителем товара другому производителю, чтобы последний реализовал его под своей торговой маркой через свою хорошо организованную и отлаженную систему распространения; такая деятельность эффективна в том случае, если первый производитель не имеет организованной системы сбыта на данном рынке)See:б) (объединение двух и более отдельных фирм для увеличения их маркетингового потенциала, напр., путем заключения лицензионных соглашений, франчайзинга, совместного продвижения товаров, создания сбытовых объединений)Syn:See:
* * *
маркетинг на основе симбиоза: маркетинг товаров с помощью компании, которая предлагает никак не связанные товары или услуги (напр., предложение бесплатного авиабилета в случае покупки автомобиляи т. д.). -
7 клиент, продающий товар производителя под своей частной маркой
Advertising: private-label customerУниверсальный русско-английский словарь > клиент, продающий товар производителя под своей частной маркой
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8 network
1) сетьа) локальная, региональная или глобальная вычислительная сетьб) коммуникационная сеть; сеть связи (напр. телефонная)в) сеть вещательных станций (напр. телевизионных)д) замкнутая совокупность функционально однотипных организаций или предприятийе) способ представления знаний в виде связного орграфа в системе искусственного интеллектаж) сетка2) работать в сети; обмениваться информацией с помощью сети; использовать сеть или сети3) создавать сеть или сети; покрывать сетью (напр. вещательных станций) определённую территорию4) плести сеть или сетку; применять сеть или сетку; образовывать сеть или сетку5) схема; цепь; контур•- networks of limited equivalence
- network of microcomputer
- abstract semantic network
- active network
- activity network
- adaptive network
- adaptive resonance theory network
- additive Grossberg network - aperiodic network
- ART network
- artificial mains network - asynchronous neural network - back propagation network
- back-up radio network
- balanced network
- balanced Feistel network
- balancing network
- BAM network
- banner network
- baseband network
- basic network
- Bayes network
- beam-forming network - biconjugate network
- bidirectional associative memory network
- bilateral network
- biological neural network
- Boltzman machine neural network
- Boolean network
- brain-state-in-a-box network
- bridge network
- bridged-T network - bus network
- butterfly network
- C-network
- cellular neural network
- cellular radio network
- channel-switching network
- chaotic neural network - circuit-switching network
- class A-network
- class B-network
- class C-network
- client-server network
- closed private network - common-user network
- communications network
- company network
- compromise network
- computer network - connected network
- connectionist network
- connectionless network
- connection-oriented network
- constant-K network
- constant-M network
- continuous Hopfield network
- corrective network
- countable network - coupling network
- crossover network
- customer-access network
- data network
- data transmission network
- decoding network
- decoupling network
- dedicated network
- deemphasis network
- deep-space network
- delta network
- demand-assigned network
- dial-up network
- difference network
- differentiated network
- differentiating network
- digipeater network
- digital communication network
- digital satellite network
- digital switching network - discrete Hopfield network
- dislocation network
- dissymmetrical network
- distributed network
- distributed operating multi-access interactive-network
- distributed parameter network
- dividing network
- Doba's network
- dual network
- edge-dislocation network
- eight-pole network
- eight-terminal network
- electric network - equivalent networks - extensional semantic network
- extensive network - feedback network
- feedforward network
- Feistel network - fixer network
- four-pole network
- four-terminal network
- fractal network
- frequency-dependent negative-resistance network
- fully connected network
- fully connected neural network
- full mesh network
- full meshed network
- fuzzy neural network
- generalized additive network - ground-station network - Hamiltonian neural network
- Hamming's neural network
- Hebb network
- Hecht-Nielsen network
- Hecht-Nielsen neural network
- heterogeneous network
- heterogeneous neural network
- high-capacity network - higher-order neural network
- homogeneous network
- homogeneous neural network
- Hopfield's neural network
- Hopfield-Tank network
- Hopfield-Tank neural network
- hybrid network
- inductance network
- inductance-capacitance network
- inductance-resistance network
- industrial district network
- information network
- in-office network of links - Internet relay chat network
- inter-organizational network
- interstage network
- inverse networks
- IRC network
- irredundant network
- isolation network
- L-network
- ladder network - lattice network
- lead network
- leased-line network
- linear network - load-matching network - long-distance network
- long-haul network
- loop network
- loudspeaker dividing network
- lumped network
- lumped-constant network
- lumped-distributed network
- Kohonen network
- Kohonen self-organizing network
- Kosko network
- Kosko neural network
- learning vector quantization network
- LVQ network
- Markovian network
- matching network
- McCulloch-Pitts network
- merging network
- mesh network
- meshed network
- message-switched network
- metropolitan area network
- mid-level network
- minimum-phase network
- MPLS network
- multiaccess network
- multi-attractor network
- multidimensional network
- multidrop network
- multifractal network
- multiinput-multioutput network
- multilayer neuron network
- multiple-access network
- multiply-connected network
- multipoint network
- multiport network
- multiprotocol label switching network - multistage switching network
- multistar network
- multistation network
- multisystem network
- multiterminal network
- multiterminal-pair network
- municipal area network - neural network with local connections
- neural-like network
- nodal network
- nonlinear network
- nonplanar network
- nonreciprocal network
- nonuniformly distributed network
- notch network
- n-pole network
- n-port network
- n-terminal network
- n-terminal pair network
- O-network
- one-port network
- optical network
- optical fiber network
- optical neural network
- originating switching network
- packet commutation network - packet satellite network
- packet switch network
- packet switching network
- paging network
- parallel network
- parallel-T network
- parallel two-terminal pair networks
- partial mesh network
- partial meshed network
- passive network
- peaking network
- peer-to-peer network
- perceptron-type network
- percolation network
- personal communication network
- phase-advance network
- phase-shifting network
- phase-splitting network
- phasing network
- pi-network
- piece-linear network
- pilot wire controlled network
- planar network
- polarization matching network
- power distribution network
- preassigned network
- preemphasis network
- private network
- private-line intercity network - quadrupole network - radar network
- radio network
- radio access network
- radio intercom network
- radio-relay network
- rearrangeable network
- reciprocal network
- recognition network
- recurrent neural network
- regression neural network
- repeater network
- replicative neural network
- research network
- resistance-capacitance network
- resistive network
- resource-sharing computer-communication-network
- ring-switched computer network
- routing network
- satellite-earth stations network - second-order network
- selective network
- semantic network
- semiconductor network
- series network
- series-peaking network
- series-shunt network
- series-shunt peaking network
- shaping network
- short-haul network
- shuffle network
- shunt network
- shunt-peaking network
- signal-shaping network
- single-layer neural network
- singly terminated network - sorting network
- speaker dividing network
- stabilization network
- star network
- statistical Hopfield's network
- statistical Hopfield's neural network
- steering network - strategic network
- structurally dual networks
- structurally symmetrical networks
- stub network
- summation network
- summing network
- support network
- switched network
- switched message network
- switched telecommunications network
- switching network
- synchronous network
- synchronous neural network - T-network
- tapered distribution network
- technologies support network
- telecommunication network - terminating switching network - token bus network
- Token Ring network
- token ring network
- transit network
- transmission network
- transputer network
- tree network - trusted network
- twin-T network
- two-pole network
- two-port network
- two-terminal network
- two-terminal-pair network
- unbalanced Feistel network
- undersea network
- uniformly distributed network
- unilateral network
- universal network
- untrained neural network - world-wide communication network
- WS network
- X-network
- Y-network
- π-network -
9 network
1) сетьа) локальная, региональная или глобальная вычислительная сетьб) коммуникационная сеть; сеть связи (напр. телефонная)в) сеть вещательных станций (напр. телевизионных)д) замкнутая совокупность функционально однотипных организаций или предприятийе) способ представления знаний в виде связного орграфа в системе искусственного интеллектаж) сетка2) работать в сети; обмениваться информацией с помощью сети; использовать сеть или сети3) создавать сеть или сети; покрывать сетью (напр. вещательных станций) определённую территорию4) плести сеть или сетку; применять сеть или сетку; образовывать сеть или сетку5) схема; цепь; контур•- abstract semantic network
- active network
- activity network
- adaptive network
- adaptive resonance theory network
- additive Grossberg network
- advanced intelligent network
- advertiser network
- aeronautical fixed telecommunications network
- all-pass network
- aperiodic network
- ART network
- artificial mains network
- artificial neural network
- asynchronous network
- asynchronous neural network
- attached resource computer network
- attenuation network
- automatic digital network
- automatic voice network
- back propagation network
- backbone network
- back-up radio network
- balanced Feistel network
- balanced network
- balancing network
- BAM network
- banner network
- baseband network
- basic network
- Bayes network
- beam-forming network
- because it's time network
- Benetton network
- biconjugate network
- bidirectional associative memory network
- bilateral network
- biological neural network
- Boltzman machine neural network
- Boolean network
- brain-state-in-a-box network
- bridge network
- bridged-T network
- broadband communication network
- broadband integrated services digital network
- building-out network
- bus network
- butterfly network
- C network
- cellular neural network
- cellular radio network
- channel-switching network
- chaotic neural network
- charge-routing network
- circuit-switched data network
- circuit-switched public data network
- circuit-switching network
- class A network
- class B network
- class C network
- client-server network
- closed private network
- combinatorial network
- commercial network
- common-user network
- communications network
- company network
- compromise network
- computer + science network
- computer network
- concatenated network
- conferencing network
- connected network
- connectionist network
- connectionless network
- connection-oriented network
- constant-K network
- constant-M network
- continuous Hopfield network
- corrective network
- countable network
- counterpropagation network
- coupled-line network
- coupling network
- crossover network
- customer-access network
- data network
- data transmission network
- decoding network
- decoupling network
- dedicated network
- deemphasis network
- deep-space network
- delta network
- demand-assigned network
- dial-up network
- difference network
- differentiated network
- differentiating network
- digipeater network
- digital communication network
- digital satellite network
- digital switching network
- digital time-division network
- directed network
- discrete Hopfield network
- dislocation network
- dissymmetrical network
- distributed network
- distributed operating multi-access interactive network
- distributed parameter network
- dividing network
- Doba's network
- dual network
- edge-dislocation network
- eight-pole network
- eight-terminal network
- electric network
- electronic space-division analog network
- elementary digital network
- equalizing network
- equivalent networks
- European academic and research network
- European Unix network
- exponential network
- extensional semantic network
- extensive network
- fast neural network
- FDNR network
- feedback network
- feedforward network
- Feistel network
- FIDO technology network
- firm network
- fixer network
- four-pole network
- four-terminal network
- fractal network
- frequency-dependent negative-resistance network
- full mesh network
- full meshed network
- fully connected network
- fully connected neural network
- fuzzy neural network
- general regression neural network
- generalized additive network
- global area network
- ground-station network
- ground-wave emergency network
- H network
- Hamiltonian neural network
- Hamming's neural network
- Hebb network
- Hecht-Nielsen network
- Hecht-Nielsen neural network
- heterogeneous network
- heterogeneous neural network
- high energy physics network
- high-capacity network
- higher-order network
- higher-order neural network
- homogeneous network
- homogeneous neural network
- Hopfield's neural network
- Hopfield-Tank network
- Hopfield-Tank neural network
- hybrid network
- inductance network
- inductance-capacitance network
- inductance-resistance network
- industrial district network
- information network
- in-office network of links
- integrated broadband communication network
- integrated business network
- integrated digital network
- integrated enterprise network
- integrated services digital network
- integrating network
- intelligent network
- intelligent optical network
- intercom network
- Internet relay chat network
- inter-organizational network
- interstage network
- inverse networks
- IRC network
- irredundant network
- isolation network
- Kohonen network
- Kohonen self-organizing network
- Kosko network
- Kosko neural network
- L network
- ladder network
- LAN outer network
- land network
- lattice network
- lead network
- learning vector quantization network
- leased-line network
- linear integrated network
- linear network
- linear varying parameter network
- load-matching network
- local area network
- local computer network
- long-distance network
- long-haul network
- loop network
- loudspeaker dividing network
- lumped network
- lumped-constant network
- lumped-distributed network
- LVQ network
- Markovian network
- matching network
- McCulloch-Pitts network
- merging network
- mesh network
- meshed network
- message-switched network
- metropolitan area network
- mid-level network
- minimum-phase network
- MPLS network
- multiaccess network
- multi-attractor network
- multidimensional network
- multidrop network
- multifractal network
- multiinput-multioutput network
- multilayer neuron network
- multiple-access network
- multiply-connected network
- multipoint network
- multiport network
- multiprotocol label switching network
- multiprotocol transport network
- multiservice network
- multistage switching network
- multistar network
- multistation network
- multisystem network
- multiterminal network
- multiterminal-pair network
- municipal area network
- national information network
- network of microcomputer
- networks of limited equivalence
- networks ot general equivalence
- neural network with local connections
- neural network
- neural-like network
- nodal network
- nonlinear network
- nonplanar network
- nonreciprocal network
- nonuniformly distributed network
- notch network
- n-pole network
- n-port network
- n-terminal network
- n-terminal pair network
- one-port network
- O-network
- optical fiber network
- optical network
- optical neural network
- originating switching network
- packet commutation network
- packet data network
- packet radio network
- packet satellite network
- packet switch network
- packet switching network
- paging network
- parallel network
- parallel two-terminal pair networks
- parallel-T network
- partial mesh network
- partial meshed network
- passive network
- peaking network
- peer-to-peer network
- perceptron-type network
- percolation network
- personal communication network
- phase-advance network
- phase-shifting network
- phase-splitting network
- phasing network
- piece-linear network
- pilot wire controlled network
- pi-network
- planar network
- polarization matching network
- power distribution network
- preassigned network
- preemphasis network
- private network
- private-line intercity network
- probabilistic neural network
- projection pursuit network
- public data network
- public land mobile network
- public switched network
- public switched telephone network
- public telegraph network
- public telephone network
- pulse-forming network
- quadripole network
- quadrupole network
- quantum neural network
- queuing network
- radar network
- radio access network
- radio intercom network
- radio network
- radio-relay network
- rearrangeable network
- reciprocal network
- recognition network
- recurrent neural network
- regression neural network
- repeater network
- replicative neural network
- research network
- resistance-capacitance network
- resistive network
- resource-sharing computer-communication network
- ring-switched computer network
- routing network
- satellite tracking and data acquisition network
- satellite-earth stations network
- screw-dislocation network
- second-order network
- selective network
- semantic network
- semiconductor network
- series network
- series-peaking network
- series-shunt network
- series-shunt peaking network
- shaping network
- short-haul network
- shuffle network
- shunt network
- shunt-peaking network
- signal-shaping network
- single-layer neural network
- singly terminated network
- small business network
- social network
- software defined network
- solid-state network
- sorting network
- speaker dividing network
- stabilization network
- star network
- statistical Hopfield's network
- statistical Hopfield's neural network
- steering network
- storage area network
- store-and-forward network
- strategic network
- structurally dual networks
- structurally symmetrical networks
- stub network
- summation network
- summing network
- support network
- switched message network
- switched network
- switched telecommunications network
- switching network
- synchronous network
- synchronous neural network
- synchronous optical network
- systolic network
- tapered distribution network
- technologies support network
- telecommunication network
- telecommunications management network
- teletype network
- terminating switching network
- time delay neural network
- time-division analog network
- time-invariant network
- T-network
- token bus network
- Token Ring network
- token ring network
- transit network
- transmission network
- transputer network
- tree network
- trimming resistive network
- trunk network
- trusted network
- twin-T network
- two-pole network
- two-port network
- two-terminal network
- two-terminal-pair network
- unbalanced Feistel network
- undersea network
- uniformly distributed network
- unilateral network
- universal network
- untrained neural network
- user network
- value-added network
- virtual private network
- weighting network
- wide area network
- wireless intelligent network
- wireless local area network
- wireless wide area network
- work station network
- world-wide communication network
- WS network
- X-network
- Y-networkThe New English-Russian Dictionary of Radio-electronics > network
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10 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом
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